The idea
Posting in the group chat and hoping isn't a plan.
Most get-togethers start as a message into a group that half the room mutes: "anyone around this weekend?" It gets two thumbs-up and dies. Now Now is built around a smaller, more honest signal — and around plans that firm up as you go, instead of needing everything decided before they can exist.
The home screen is a switch, not a feed
You flip one toggle to say you're open to company. No post to write, no photo, nothing that has to be interesting enough to be worth opening. Just: I'm around.
The signal fades on its own
Your "Now Now" lasts a set window — half an hour, a few hours, or until a time you pick — then it's gone. It means something precisely because it's deliberate and temporary, not a status line nobody trusts.
You choose who sees it, every time
A circle, a few specific friends, or both — picked fresh each time you toggle on. It's invite-only and the server enforces it, so "just these people" actually means just these people.
Seeing someone doesn't obligate anyone
Being visible starts no chat and commits you to nothing. Whoever wants to actually do something reaches out — a call, a message, a plan. The app doesn't do it for you.
Plans form through coordination, not before it
You shouldn't need the time, the place, and the guest list settled to start something. Give it a name and add the pieces — a time, a spot, a poll, a packing list — as the group works them out. Post it once it's real.
Presence that means something, because you chose it and it fades.
What it's deliberately not: a public events board, a discovery feed to scroll, a place to grow an audience, or a dashboard of who's been most active. It's for a small group of people who already know each other and want a lower-friction way to actually meet up.